With 2013 around the corner, Ryback will have another shot at the Tables, Ladders and Chairs pay-per-view this month to capture the WWE Championship against CM Punk.
Unfortunately, Ryback does not have much of a chance to actually win the match.
Ryback will lose the match at TLC against Punk because there is simply no reason why he should be the WWE champion. If The Rock were to come back to the company and face the champion at the Royal Rumble next month, WWE would be making a major mistake having the legend take on Ryback for the belt.
Punk has experienced a boost to his career in 2012, as he has been one of the longest-reigning WWE champions in history. His storybook year will eventually come to an end, but should conclude with The Rock capturing the title at the Royal Rumble.
Given Ryback's lack of success in addition to The Rock's legendary past, WWE would be taking a big risk having Punk lose the title at TLC. In essence, it would make the Royal Rumble an undesirable pay-per-view to see.
With WrestleMania just a few months away, WWE should finally be able to get out of its slump and see some changes in its television product. Ryback should not be in those plans. Instead, the company should focus on how The Rock should go forth as WWE champion (if he defeats Punk at the Royal Rumble next month). Having The Rock as the new champion will give WWE a big boost heading into its WrestleMania pay-per-view event.
However, don't expect the loss to be the end of Ryback on television. As a matter of fact, perhaps the WWE could grow him into a true serious contender after WrestleMania.
Ryback has seen a late 2012 surge in his young career with the WWE. Despite the losses against Punk and failing to capture the title, WWE could use this as a potential leverage to grow Ryback into a major competitor once the WrestleMania season concludes.
Ryback may be that person to hold the WWE title in 2013.