Here we are, less than one week away from the "Big Game," where some of the most expensive commercials ever made will be showcased.
One of this year's commercials will feature WWE star The Rock. On Wednesday, "The Great One" took to Twitter and posted some photos of his Super Bowl commercial.
Dwayne Johnson @TheRock
The most dangerous Super Bowl commercial of all time! Real lions. Real jammies. #GotMilk #SB47 http://t.co/sKkxq9mQ2013-1-30 22:28:40
On Thursday, CBS This Morning profiled the ad and exclusively released the commercial on its website. The advertisement is for the "Got Milk?" campaign and will mark the first time that the company has ever done a Super Bowl spot.
Not only did they go all-out as far as content is concerned, but they managed to land the biggest action star that Hollywood has to offer.
Overall, the plot appears to be simple. The main character realizes his family is out of milk and has to go all-out in order to secure a replacement gallon.
Keep in mind, this is the same "Got Milk?" formula that they have used for a few years now. The company has utilized celebs for decades and has found a smart way to market its product. Everyone—from Taylor Swift to Danica Patrick—has donned a "milk mustache" to support the campaign.
It should be noted that this also marks The Rock's first venture into TV commercials.
In the end, this looks like it will be a great commercial. For better or worse, it should garner some attention from wrestling fans, too.