College football is saved.
The NCAA football rules committee has huddled together and banned any team from placing hashtags on the football field. Chris Huston of CBS Sports reported the lifesaving news (h/t College Football Talk). Now, we can all sleep better knowing that college football is better off.
According to Huston's report, the only things allowed on the field are conference logos, NCAA logos, college/university name and logo or anything else that helps brings even more attention to the NCAA. Forget catching up with the times and realizing that social media plays a big role in advertising and promoting the brand.
Rogers Redding, the national coordinator for college football officials, caught up with Dan Wolken of USA Today and said that this rule was put in place to simply avoid any other issues.
"If they have stuff on the sidelines, or on the walls that go around the stadium, it's OK," Redding said. "The idea is just to preserve the integrity of the field and not open it up to other kinds of advertising."
This makes sense. You don't want a college football field to look like a NASCAR track. It's bad enough that every one of our precious bowl games is labeled with some meaningless company and its logo is plastered on the field. Seeing things completely snowball out of control would show that it is truly all about the money. We certainly wouldn't want any of that to take place.
With Twitter ruling the Internet world, teams have placed hashtags on the field to bring awareness to the program. Mississippi State was the first to start the trend, as "#HAILSTATE" was used for its 2011 rivalry game with Ole Miss.
It seems like we need a younger group of guys in these NCAA meetings, as the older folks just don't seem to get it. But now that this gigantic problem is fixed, maybe we can focus on some of the smaller issues that have really been haunting the NCAA for the past decade.