WWE Money in the Bank 2013 logoWWE Money in the Bank 2013

WWE Money in the Bank 2013: Why Randy Orton Is the Big Winner of Epic PPV

DURBAN, SOUTH AFRICA - JULY 08:  World Heavyweight Champion Randy Orton during the WWE Smackdown Live Tour at Westridge Park Tennis Stadium on July 08, 2011 in Durban, South Africa.  (Photo by Steve Haag/Gallo Images/Getty Images)
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Alex HallCorrespondent IIIJuly 15, 2013

For the first time in his storied career, Randy Orton won the WWE title Money in the Bank contract match. After winning one of the coveted briefcases, the third-generation superstar came out the biggest winner of what was a stellar pay-per-view.

Orton has been feuding with The Shield for many months and has been out of the title scene for some time. Unless you count his and Daniel Bryan's WWE tag team title shot, Orton hasn't been in contention for gold since the 2011 Elimination Chamber pay-per-view.

The time out of the championship spotlight gave Orton the chance to work with some new talent and wrestlers he usually doesn't face. The time away from carrying a belt also made his victory at Money in the Bank both interesting and shocking.

With a Money in the Bank contract, Orton is now back in the title hunt and can take part in a new storyline. The WWE Universe has never seen what The Viper would do with a guaranteed title shot whenever he chooses.

In a way, having the Money in the Bank briefcase is perfect for Orton's character. He has long been billed as a calculated and opportunistic type of wrestler. With a title contract he can cash in whenever he chooses, the WWE writing staff can really tap into that aspect of Orton's character.

With an old foe in John Cena currently holding the WWE championship, this potential feud is one that can also help captivate an audience.

Cena and Orton are arguably the two biggest names in the company. Their history of matches against each other provides storylines for the feud. The two also have a great in-ring familiarity with each other due to plenty of previous bouts.

The two Superstars have not seen much one-on-one action with each other since 2011 at Night of Champions. Orton won his sixth WWE title that night, defeating Cena, Edge, Chris Jericho, Sheamus and Wade Barrett in a six-pack challenge match.

The separation the two multi-time champions have had from each other will help build the hype of a renewed feud. Their previous encounters help from an in-ring standpoint and allow writers to dig up old talking points for the storyline.

Orton has been out of the main event scene for long enough. His new briefcase puts him in a position he's never been in before in his career. It also gives Orton the perfect jump back into a one-time historic rivalry with Cena.

With what is sure to come in The Viper's near future, he is the Superstar who benefited most from the Money in the Bank event.

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