Daniel Bryan will battle WWE champion Randy Orton on pay-per-view this Sunday.
It will be the first official singles bout since Orton turned heel—but it shouldn’t be their last. Indeed, there are a multitude of reasons why this feud should continue.
For one thing, it’s obviously far too early to end the Orton/Bryan feud. Heck, Orton won the title four weeks ago at the SummerSlam pay-per-view.
Unless WWE has some amazing new main event feud waiting in the wings—and let’s face it, in these desperate times, they probably don’t—there’s no reason to cut this program short.
OK, so Bryan vs. Orton isn’t exactly setting the world on fire. In fact, the real hatred and animosity seems to be between Bryan and Triple H, not him and Orton. (In fairness to Triple H, he is a far superior heel right now. Who doesn’t love to hate this guy?)
Also, a rather absurd amount of time has been spent on The Big Show’s emotional turmoil and his never-ending weeping—someone get the man a Kleenex!
But that’s not an excuse to give up on this feud.
I bet if WWE devoted just a fraction of the time it spent on putting Triple H over as a top heel to Orton, “The Viper” could get over as a major star again in his own right.
Besides, if Bryan doesn’t win on Sunday—and he likely will come up short—he needs a chance to get his heat back somewhere down the line.
Let’s be honest: Bryan has been booked badly in recent weeks. The guy got laid out seven shows in a row, for goodness sake. There’s no way to paint that as a positive. Sure, he’s still crazy over with the fans, but how long is that going to last if he continues to be treated so shoddily?
Here’s one way to look at it: Can you imagine something like this happening to “Stone Cold” Steve Austin in 1998 or 1999? Of course not.
(Hey, maybe Bryan could do his own version of the legendary beer bath segment to The Corporation, only with vegan beer instead?)
Granted, Bryan may have been allowed to stand tall at the end of Monday’s Raw—WWE seemingly decided it couldn’t make its top babyface out to be a total joke, after all—but the mediocre booking has still damaged him.
And he’ll be worse off still if he manages to lose to Orton, then get banished from the title picture.
That alone would kill off his chances at main event stardom—possibly forever.