If you're looking for a possible waiver-wire pickup before Week 3 kicks off, give some serious consideration to adding Keenan Allen.
The rookie wideout had two receptions for 34 yards in the San Diego Chargers' 33-30 win over the Philadelphia Eagles in Week 2. It was a performance that flew under the radar for many fantasy football players.
What didn't fly under the radar was the neck injury Malcom Floyd suffered.
ESPN's Adam Schefter reported Floyd will most likely miss the Chargers' Week 3 matchup against the Tennessee Titans as a result of that injury.
Coming into the game, Allen was sitting fourth in the wide receiver pecking order and backed up Floyd. Now he moves up one spot on the totem pole.
He's inevitably going to get more playing time on Sunday and down the line for as long as Floyd is out. The question is whether or not that additional time on the field will equate to a solid fantasy impact.
Those two catches against the Eagles were Allen's first of the regular season, and he had just six receptions for 48 yards in the preseason.
As with any rookie, he's a bit of a variable; you don't have a lot to go on other than his college production. In three years at Cal, he had 205 receptions for 2,570 yards and 17 touchdowns.
Allen has the potential to become a very good No. 1 receiver. Many experts had him in the first round of their early mock drafts. He didn't suddenly become a bad player since that time. Everything is there for him. Allen has the height, speed and pass-catching skills that would enable him to have a successful career.
Looking at what he can do in 2013, it's hard seeing him make a significant impact.
Even projecting a San Diego offense without Floyd, Allen won't be getting more targets than Eddie Royal, Antonio Gates, Vincent Brown and possibly even Danny Woodhead. That's a lot of competition ahead of the former Cal Golden Bear standout.
Allen could post a few receptions, but it won't be enough to make a major impact on your fantasy team. With so many guys ahead of him, the promising rookie isn't going to be able to consistently see enough targets to produce much more than his numbers against the Eagles.
The only reasons you should add Allen are if you're in a very deep league with 15-20 teams or a keeper league where you'll be able to hold onto the rookie for a few years. The latter situation is unlikely because Allen's probably been snapped up in most keeper leagues already.
When considering Allen, just make sure you've hedged your bets. The ceiling is high, but the floor is also very low and much more of a realistic future.
If you're expecting more immediate results and more of a sure thing, you should probably shy away from Allen.