WWE Survivor Series: Why John Cena Needs a Gimmick Change More Than Ever

Adam HassanContributor IINovember 19, 2011

Cena posing with one of his most dedicated haters.
Cena posing with one of his most dedicated haters.

Whether you love John Cena or dislike him, there is no denying that he is one of the most polarizing figures in WWE history.

Quite to some viewers' dismay, John Cena has been at the top for a number of years now. Throughout his tenure as the face of the company, John Cena has garnered a tremendous amount of attention, both positive and negative. Whenever John Cena's infamous music hits, the crowd often erupts into both cheers and boos.

But that's all wearing thin.

While John Cena continues to embody a lovable boy-scout type character, a lot of fans are beginning to lose the strong feelings that made Cena so controversial, and are beginning to just feel completely apathetic towards his character. This shift in investment towards Cena's character has been made evident by the build towards Survivor Series, more noticeably during the latest edition of RAW.

John Cena is in dire need of character revitalization. 

The entire theme of the show was focused on The Rock's return to WWE programming, and his current main event match at Survivor Series where he teams up with John Cena. This past edition of RAW proved more than ever that the ambience and aura that once surrounded Cena for the past couple years is almost completely gone.

RAW was shot in front of a tenacious crowd in Cena's hometown of Boston, and the build for the Survivor Series main event was prominently featured throughout the show.

The most disheartening segment of the night featured John Cena and Mick Foley. Although the segment was painfully entertaining, it was clear what the WWE's focus was on.

Mick Foley, who is one of the more beloved legends in WWE history, praised Cena repeatedly (almost incessantly) and rambled about how Cena should be respected by the crowd. The intentions of putting Cena over with his hometown crowd proved to have backfired, and instead of Foley transferring his reverence from the crowd to Cena, Cena began to transfer crowd heat to Foley.

The segment was unique, not in the fact that Cena was booed in his hometown (because that has occurred a number of times), but in the way that the WWE attempted to bring in a crowd favorite to put Cena over, but instead ruined a bit of credibility for both superstars.

It was also really interesting to see the crowd's reaction towards Cena that night. The boos outnumbered the pops immensely, and were almost visceral and downright ugly.

It was almost as if the crowd didn't even want to react to Cena, as if they were booing by default.

It seemed as if Cena was basically garnering "X-Pac heat" if you will. Cena also seems very disengaged in the product, as if he's just going through the motions.

With Cena on the cusp of one of biggest feuds in WWE history, this is the absolute worst time for that to be happening, for the sake of his character's future. But with all that said, it is clear that the WWE has a great opportunity to modify, and almost completely overhaul Cena's character at Survivor Series, or even the culmination of his feud with The Rock at WrestleMania 28.

The WWE's booking of Cena should change if they do in fact plan on waiting until WrestleMania to change Cena's character. Considering that Cena is feuding with one of the most dynamic superstars of all time, WWE should realize that Cena in this stale state has adverse effects on the product.

A heel turn by Cena is preferred, but any change in character is welcome.